The Show's the Thing: The Legendary Promoters of Rock

  • Under Exposed Under Exposed


Sequoia 1 Fri, May 3, 2019 6:00 PM
Rafael 3 Sun, May 5, 2019 8:15 PM
Film Info
Running Time:97 min.
Premiere Status:California
Director:Molly Bernstein
Philip Dolin
Producer:Molly Bernstein
Philip Dolin
Screenwriter:Molly Bernstein
Philip Dolin
Cinematographer:Carlos Diaz-Munoz
Philip Dolin
Eddie Marritz
Ollie Verschoyle
Editor:Molly Bernstein
Print Source:Particle Productions
Note Writer:Ken Jacobson


Pulling back the curtain on the unforgettable live shows of the ‘60s and ‘70s that came to define our collective musical memories, The Show’s the Thing reveals how a ragtag group of promoters virtually invented rock and roll. Bringing this untold story to life, directors Molly Bernstein and Philip Dolin introduce us to such larger-than-life personalities as kingpins Frank Barsalona and Bay Area legend Bill Graham. Colorful interviews with the promoters themselves and with the musicians whose careers would not have existed without them—including Carlos Santana, Jon Bon Jovi, and Bob Geldof—combine with a rich trove of archival material and a terrific selection of music from The Who, Simon and Garfunkel, David Bowie, and many more.

IN PERSON: Directors Molly Bernstein, Philip Dolin; Film Subject Danny Scher

May 3: Post-film catered reception 8:30 pm | SEAGER GRAY GALLERY

Film only: $16/$14 CFI member | Film and reception: $36/$34 CFI member

Thank You to Our Community Partners Bill Graham Memorial Foundation, MarinArts, and Latino Classifieds

Included Shorts

Under Exposed (10min) More

Additional Information

Molly Bernstein directed Deceptive Practice: The Mysteries and Mentors of Ricky Jay, a documentary that premiered at the New York Film Festival and was named one of Entertainment Weekly's top 10 films of 2013. She also directed An Art That Nature Makes: The Work of Rosamond Purcell, which played at numerous festivals. Philip Dolin has produced, directed, and shot over 100 commercial films about art, architecture, dance, education, and the environment. Dolin worked extensively as a music video producer on over 65 hiphop videos for renowned artists including Salt-N-Pepa, Kid n’ Play, MC Lyte, Monie Love, Chubb Rock, and others.